George Brown College, Joanne Gellatly, Toronto, ON, Canada

George Brown College, Joanne Gellatly, Toronto, ON, Canada

Describing tourism has its challenges since tourism and related industry sectors seemingly operate in a decentralized manner. The industry of tourism has continued to accelerate globally in the 21st century. Growth patterns consistently seen in the consumer consumption of both business and leisure travel provide ongoing sustainability to this sector as we rebuild our collective economies. What are the shared industry priorities for a sector-led development of a global tourism communication system? We shall all continue to evolve, together to build a better future to reciprocal and ethical business constructs.

Professor Joanne Gellatly, with over 30 years of experience in the field of hospitality and tourism, graduated from Seneca in Canada, 1984. She earned an MBA from the University of Guelph, Canada 2002. She received an honorary international MBA from IMI University, Switzerland 2010. Currently, she is a full-time faculty member in the leadership School of Hospitality and Tourism Management (SHTM), in the Centre for Hospitality and Culinary Arts (CHCA) at George Brown College in Toronto, Canada. In the past, she has delivered courses in both professional and non-professional arenas. Gellatly’s classroom experience is enhanced by her management background with airlines, car rental companies, cruise lines, hotels, and convention centers, along with experience as a tour operator and background in the travel agency business. Her work history includes executive positions as Brand President of Contiki Canada, Executive Director of Sales & Marketing with Sheraton and Best Western hotels in North Toronto, and National Cruise international purchaser for Marlin- Thomas Cook Travel Canada.

https://www.georgebrown.ca/hospitality-culinary-arts/hospitality-tourism-management

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