Prof. Dimitrios Buhalis, Bournemouth University, UK

Prof. Dimitrios Buhalis, Bournemouth University, UK

Professor Dimitrios Buhalis is a Strategic Management and Marketing expert with specialisation in Information Communication Technology applications in the Tourism, Travel, Hospitality and Leisure industries. He is Director of the eTourism Lab and Deputy Director of the International Centre for Tourism and Hospitality Research, at Bournemouth University Business School in England. He is the Editor in Chief of the most established Journal in Tourism: Tourism Review, now and SSCI Journal in its 75th volume and the Editor in Chief of the Encyclopedia of Tourism Management and Marketing

Professor Buhalis has written and co-edited more than 20 books and 250 scientific articles. His research is referenced widely, being the 2nd most cited for tourism and 1st most cited for hospitality 12th on strategy and 29th in Marketing on Google Scholar with more than 45500 citations and h-index 90.

Dimitrios current research focus includes: Real-Time and Nowness, Smart Tourism and Smart Hospitality, Social Media Context and Mobile Marketing (SoCoMo), Augmented Reality, Technology-enhanced Experience Management and Personalisation, Reputation and Social Media Strategies, Accessibility and Special Diet (Allergens) Tourism. Professor Buhalis is a well known international speaker on trends, technology, marketing, tourism and Hospitality and works closely with the United Nations World Tourism Organisation (UNWTO). Professor Buhalis is an inspirational forward thinker that undertakes cutting edge research, develops innovations, and makes a major impact on global society.

He works closely with the international tourism industry and is supporting tourism and hospitality organisations around the world with strategic marketing innovations using cutting edge technologies. For more information, books, articles and presentations see

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