The Vlogfest, Kathryn Halstead, Barcelona, Spain

[email protected] | http://www.thevlogfest.com

The Vlogfest is an online competition designed to promote countries, cities, brands, and unique experiences.

Six influencers are selected and brought to a chosen city to create videos, then published on the Vlogfest website.

Their audiences have 72 hours to vote for their favorite video. The video with the highest number of votes wins a grand prize of €15,000.

Additionally, one lucky voter is awarded a trip to the featured city for two.

The promotional campaign spans approximately four weeks, starting when the influencers announce their participation. It continues during their stay in the city, through the subsequent two weeks as they edit their videos, and during the voting period.

Throughout the campaign, the six influencers shared hundreds of reels and posts, tagging the brands that collaborated with Vlogfest.