Francis Gichaba, Kenya
Francis Gichaba- Brief Bio
Francis Gichaba is a marketing professional with a global perspective and an aggressive entrepreneurial mind. He profoundly understands how various levels of consumers relate to brands across different categories, having worked in different C-suites for over 15 years. His experience spans different industries: travel and tourism, FMCG, Banking, Airline, Consumer electronics, and Communication, to mention a few.
He is a pioneer at heart, has a challenger mindset, and is an industry thought leader who is passionate about path-finding, innovation, trendsetting, and brand building.
He is currently the Chairman of the Kenya Tourism Board, where he has overseen the introduction of key strategic initiatives to strengthen Kenya’s tourism sector. His tenure has been marked by efforts to promote sustainable tourism, broaden the diversity of Kenya’s tourism offerings, and expand into new markets, among other ongoing advances.
